Our own DSP
Our own DSP, not a resold one.
The platform
Digital advertising was built to favor the platforms, not the advertisers. Walled gardens grade their own homework, single DSPs mark up media costs, and last-click attribution ignores the actual customer journey. We built Genius Monkey to be media-agnostic, transparent, and accountable.
Our own DSP, not a resold one.
Algorithms shift spend between DSPs while campaigns run.
A human watches everything it does.
You're watching it happen.
Why Genius Monkey
We do not own ad inventory or favor any single exchange. We connect to 30+ DSPs and make them compete in real-time auctions for every impression.
Machine learning moves fast, but human expertise directs the strategy. Every account has dedicated specialists monitoring campaign efficiency.
We track the full 90 to 120-day journey from the first touch to final conversion across every screen.
The structural difference
| | Traditional Agency | Genius Monkey | | --- | --- | --- | | Inventory Access | Single DSP with high markups | 30+ DSPs in live competition | | Attribution Window | Last-click, 7-day default | Full journey, 120-day view-through | | Contracts | Annual lock-in | No long-term contracts | We believe working media dollars should deliver verified customer acquisition, not vanity clicks.
The industries
Across hundreds of brands and billions of impressions, our attribution engine drives verifiable ROAS and lower cost per conversion.
















Everything you need to know about our technology, pricing transparency, and onboarding.
That's who we built this for.
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